Spain - Instagram model and influencer Eva Padlock typically caters exclusively to the million-plus followers she has on the platform. Now, she is taking to TikTok to keep that growth going.

Spanish Instagram model Eva Padlock has long branded herself as a Fashion Nova Partner on her Instagram. Now, she is taking her sexy modelling to a whole new audience in an expansion onto TikTok.

The TikTok newbie only joined the platform in February, having been successful on Instagram for a good long while. While her first few videos showed off a more playful side, featuring dance moves instead of branding, she has quickly moved towards advertising deals.

In her latest clips, it appears that she's been kicking up the promotional content on TikTok, sharing various fashion brands with her thousands of new followers.

In much of her new content she is spouting advertising for Fashion Nova, a US-based retail company that has built an empire entirely on Instagram, and manufactures most of its inexpensive clothes in LA.

Rapper Cardi B promoted a successful line with the brand in 2018 that sold out its clothing in seconds. Fashionistas and Eva's loyal Instagram fan base won't be left in the dust, either, as she seems to be really stepping up the promotional content now that she is on TikTok.

On Wednesday, she posted a series of poolside photos in a hot pink swimsuit, getting her 65,000 likes, and Fashion Nova a lot of publicity, within only 24 hours.

Eva Padlock's admirers don't seem to mind switching between social media accounts. Instead, her new TikTok vids have gained her just as much praise from fans despite the advertising that has become ever more prominent and in-your-face.

Proving their loyalty on any platform, one fan summed everything up perfectly: "Definitely my favorite social media girl by far!"