Beyoncé reveals personal story behind haircare line in rare interview

Los Angeles, California - In a rare interview ahead of her much-anticipated haircare line launch, Beyoncé revealed the meaning and inspiration behind the name Cécred.

In a new interview, Beyoncé has revealed the inspiration behind the name of her new hair product line, Cécred.
In a new interview, Beyoncé has revealed the inspiration behind the name of her new hair product line, Cécred.  © Collage: screenshot/instagram/Beyoncé

Back in May of 2023, the music icon first announced that she would release her very own line of hair products - containing shampoos, conditioners, masks, treatments, and more.

The launch is officially slated for February 20.

In the interview with Essence shared on Saturday, the 42-year-old delved deep into her past to share the creation of the new beauty brand, Cécred.

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She shared that the major inspiration behind the idea was her mom, Tina Knowles.

"I have vivid memories of my mother working as a hairstylist right from our home," she shared. "I saw her shampooing and trimming hair, transforming women. Looking back, it was more than just a hair appointment – it was therapy."

Beyoncé discussed how growing up in this environment changed her perspective on life and geared her focus on becoming a performer.

The singer also revealed her struggles with psoriasis, stating her father would apply oil on her scalp as treatment.

All of these moments have been "sacred" to the singer - which is where the name, Cécred, blossomed.

Cover photo: Collage: screenshot/instagram/Beyoncé

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